Part of the Marketing Commons

Works in Marketing

2023

A Continuation of the Differentiation of Transit Agencies and Their Funding in the United States, Hannah Stapp
Undergraduate Honors Thesis Projects

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2020

They Don't Make Bourbon Like They Used To: Nostalgia as a Predictor Towards Attitude, Likelihood of Consumption, and Usage Occasion in True, Retro, Heritage, and False Nostalgia Brands, Montana McKnight
Undergraduate Distinction Papers

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2019

Market Your Mindful Eating Business Online, Chelsea Denlinger
Masters Theses/Capstone Projects

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2017

Straight from the Horse's Mouth: An Examination of Social Media Usage and Advertising Methodologies in the Sale of Sporthorses, Michael Willham
Undergraduate Distinction Papers

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Household Life Cycle As A Segmentation Approach for Major Professional Sports Teams, Jacob S. Watkins
Undergraduate Distinction Papers

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2016

Rotten to the Core, Trevor W. McDonald
Senior Year Experience Student Projects

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Proposal of a New Method to Classify Higher Education Institutions Instead of Rankings, Kate D. Elam
Undergraduate Distinction Papers

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2012

Consumer Attitudes Towards Using QR Codes in a Retail Setting, Chris Thayer
Undergraduate Distinction Papers

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